This simple and easy-to-use manual has been carefully designed to spark creative thoughts and encourage entrepreneurs to write, create, think and hone their stories by capturing the key elements of what makes a good narrative and by providing useful provocations and inspiration.
The drinks industry is challenging. Whoever is investing will want to be sure that you have built a strong business and a brilliant brand. In this presentation we outline “The Five Bricks” – a framework that we believe captures the areas of a business that are important to focus on when building a sustainable drinks brand.
In a very competitive marketplace, winning in your home market is critical to building a strong base to grow your brand from. This film will give you insight and advice from 4 successful entrepreneurs who’ve done the hard yards growing their brands in their home cities across Europe.