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what we look for

We look for visionary founders determined to build an iconic drinks brand that serves the consumer of today, and tomorrow. Whether you’re pre-launch, growing fast or looking to scale,
you want to go further, faster. 

Female whisky drinkers at a bar-0629 (credit OurWhisky Foundation_Jo Hanley)

Spirits, mid-proof & NON-ALCOHOLIC

Here is a simple guide to what we're looking for.
If two or more of the below boxes sound like you and you want to grow your business to exit,
get in touch.

01

All spirits from 0% upwards

Are you a non-alcoholic, low or mid proof spirits brand?

02

A great idea

Do you have an ingenious proposition that brings something new to the market?

03

Pre-launch or early stage

Are you looking for help getting started, or a growing business with a clear plan looking for help realising your vision?

04

Rapidly growing businesses

Are you an established brand with a clear plan trying to take your company to the next level and beyond?

the Application
PROCESS

You’re an ambitious non-alc or spirited drinks innovator ready to partner with our expert team. The process is the same for all applicants, whether starting or scaling. 

Apply now

Apply Online

You fit the bill and think we’d make great partners, so you apply via our website.

Connect With Team DV

We review your application within six weeks and, if successful, connect with you to test our partnership chemistry.

Deep Dive

We become experts in you and your business by diving deep into every aspect. This provides a launchpad for success and ensures due diligence. 

Investment Board

We’ve partnered to build an accelerated plan and know you inside out. Now we pitch to Diageo for the funding that’ll take us further, faster.

What stage is your company?

Stage One

pre-seed

You've laid the groundwork, your brand is taking shape, and you’re ready to take the first sip. With a clear vision and the ambition to grow, you're primed to uncover your brand's unique flavour.

Stage Two

seed

With accolades under your belt and a solid supply chain in place, your first hires have arrived to help define your audience and ignite engagement. As you test the brand levers that spark community connection, your journey from seed to sprout is well underway.

Stage Three

Test & Learn

Your product line-up shines, your audience is clear, and your playbooks are tested and true. With a smooth digital presence and a self-sufficient operational rhythm, your team is growing with each milestone.

Stage Four

GROWTH

Your liquid is excellent, your operations optimised, and your growth drivers are firing on all cylinders. With a solid plan and a culture that fosters success, you're poised to expand your reach and conquer new markets with a scalable model.

Stage Five

Scale

You've overcome production hurdles to conquer new markets and are well on your way to reaching your target margins. With a clear understanding of your loyal consumers and a scalable route to market, your leaders are equipped to drive strategic growth to acquisition.

Stage Six

Expansion

From product to team, every element is finely tuned for ongoing yet sustainable growth. With your sights set on acquisition, your journey with Distill Ventures has paved the way for a toast-worthy exit. Cheers to the next chapter!

Ready to go further, faster?

Apply now