What we’ve done

We recently watched our first portfolio brand exit into the Diageo portfolio, a major milestone and achievement for both our company and Belsazar, a German vermouth & aperitif brand founded by Max Wagner & Sebastian Brack.

Since joining our acceleration programme in 2013, Belsazar has gone from strength to strength and has become a widely recognised and asked-for brand across Europe. It will now sit within the Diageo Reserve Portfolio in Europe and is the first of nearly 20 global brands within Distill Ventures to reach this stage in the journey.

Below is a look back at the Belsazar and Distill Ventures story so far, which includes some background on how we worked together to achieve this milestone and how our unique combination of investment, acceleration and access to expertise helped the Belsazar brand to become what it is today.

Read our case study here