In this video we feature four entrepreneurs who share their experience of starting strong in their home market. They cover six topics:
What are the advantages of building a strong business at home first?
In a very competitive marketplace, winning at home is critical to building a strong base to push on from:
Introducing the four entrepreneurs:
Alex Wolpert founded the East London Liquor Company in 2014. The ELLC focuses on making gins and whiskies that are accessible in flavour and price while being of the highest quality of production. Their distillery – based in the heart of East London – is open for visits and includes a restaurant and bar.
Miika Lipiäinen co-founded Kyrö Distillery Company in 2014. The distillery makes all of its products (single malt whiskies, gins and bitters) from a Finnish rye base in the founders’ hometown of Isokyrö.
Max Wagner co-founded Belsazar Vermouth in 2013. Belsazar is the aperitif of Berlin – produced using quality German wines and fruit brandies from the Black Forest but born in the creative hub of Berlin.
Enno Proff is general manager for Germany of Cognac Ferrand. He launched a subsidiary of the business in his native Germany in 2000 supplying a variety of spirits to the German market.